2025–26 season · all 138 FBS fanbases · classified by Sence
The Big 12 fanbases with the most college sports talk
FBS fanbases ranked by college sports talk per 1,000 comments: NIL, the transfer portal, recruiting, and realignment.
Oklahoma State is the Big 12 fanbase with the most college sports talk, at 41.4 college sports comments per 1,000, against a median of 15.1 across the 16 of 16 Big 12 fanbases that clear the volume floor. Kansas State follows at 28.3 and West Virginia at 27.4.
Rank
Team
Comments
College sports / 1k
1
Oklahoma State
Cowboys · Big 12 · 1–11
25,460
41.4
2
Kansas State
Wildcats · Big 12 · 6–6
17,428
28.3
3
West Virginia
Mountaineers · Big 12 · 4–8
31,415
27.4
4
UCF
Knights · Big 12 · 5–7
5,718
21.7
5
Iowa State
Cyclones · Big 12 · 8–4
21,588
20.4
6
Cincinnati
Bearcats · Big 12 · 7–6
12,753
17.6
7
Colorado
Buffaloes · Big 12 · 3–9
13,180
17.4
8
Utah
Utes · Big 12 · 11–2
16,435
15.2
9
Baylor
Bears · Big 12 · 5–7
8,814
14.9
10
Kansas
Jayhawks · Big 12 · 5–7
8,065
13.3
11
Houston
Cougars · Big 12 · 10–3
17,558
12.5
12
BYU
Cougars · Big 12 · 12–2
32,975
10.5
13
Arizona
Wildcats · Big 12 · 9–4
13,960
10
14
Texas Tech
Red Raiders · Big 12 · 12–2
54,597
9.8
15
Arizona State
Sun Devils · Big 12 · 8–5
13,057
8.9
16
TCU
Horned Frogs · Big 12 · 9–4
9,897
7.8
College sports talk per 1,000 ranks 16 of 16 Big 12 fanbases with enough classified comments to rate. Fan Score is positive comments per 1,000 analyzed. Toxicity counts harm and identity-based abuse per 1,000; every other rate counts that tag group's comments per 1,000, using Sence's system-tag taxonomy.