Media kit

Press

What the Sence Fan Index measures, how to credit it, and where the share cards live. Everything on this page is free to quote with a link back.

What this is

The Sence Fan Index reads the official Facebook pages of all 138 FBS football programs across the 2025–26season, August 23, 2025 to January 19, 2026. 2,498,712 comments were classified by Sence for sentiment and for the tag groups Sence runs for sports customers, and the 18 published boards are those labels aggregated per fanbase and expressed per 1,000 comments, so a loud fanbase cannot top a board on volume alone. Every comment in the window is counted: nothing is sampled, polled, voted on, or extrapolated. The methodology has the volume floors, the per-1,000 convention, and the rules for which fanbases are rankable on which board.

Credit line

Sence Fan Index, by Sence

Use it verbatim, with a link to the page the figure or card came from.

Harm and identity-based abuse

FBS fanbases ranked by harm and identity-based abuse per 1,000 comments: threats, hate and slurs, measured the same way as everything else on this site.

Full board: all 111 ranked fanbases. The first ten are below; the board is the citable page.

The ten fanbases with the highest combined harm and identity-based abuse rate, out of 111 fanbases clearing the volume floor.
RankFanbaseHarm & abuse / 1k
1North Carolina94.6
2Vanderbilt79.2
3Michigan76.4
4Texas69.4
5LSU68.3
6Michigan State63.3
7Oklahoma State62.8
8Ohio State62.4
9Minnesota62.3
10Florida60.1

The boards we do not rank

The combined harm and identity-based abuse rate above ranks openly. A single named axis of abuse does not. Each of the boards below reports a rate for every fanbase that clears the floor, and none of them carries an award, a podium card, or a sentence naming a leader. They are listed here in the classification taxonomy’s own order, which is not a ranking of anything. This page does not excerpt them, and we ask that reuse holds the same line.

  • Identity-based abuse: Race per 1,000

    Race tag applications under Identity-Based Abuse per 1,000 comments for every FBS fanbase: a moderation snapshot, measured the same way as everything else on this site.

  • Identity-based abuse: Gender per 1,000

    Gender tag applications under Identity-Based Abuse per 1,000 comments for every FBS fanbase: a moderation snapshot, measured the same way as everything else on this site.

  • Identity-based abuse: LGBTQIA+ per 1,000

    LGBTQIA+ tag applications under Identity-Based Abuse per 1,000 comments for every FBS fanbase: a moderation snapshot, measured the same way as everything else on this site.

  • Identity-based abuse: Age per 1,000

    Age tag applications under Identity-Based Abuse per 1,000 comments for every FBS fanbase: a moderation snapshot, measured the same way as everything else on this site.

  • Identity-based abuse: Disability per 1,000

    Disability tag applications under Identity-Based Abuse per 1,000 comments for every FBS fanbase: a moderation snapshot, measured the same way as everything else on this site.

  • Identity-based abuse: Physical Appearance per 1,000

    Physical Appearance tag applications under Identity-Based Abuse per 1,000 comments for every FBS fanbase: a moderation snapshot, measured the same way as everything else on this site.

Share cards

Every page on this site ships a 1200 × 630 card. They are free to reproduce under the terms below, and they are already public: each link opens the PNG itself.

Terms of reuse

  • Credit every figure and every card to Sence Fan Index, by Sence.
  • Link back to the page on this site the figure or card came from: the team page for a team’s own number, the board for a ranking. The link is the condition, not a courtesy.
  • Keep the per 1,000 wording. These are rates, and a rate restated as a raw count of comments is a different and wrong claim.
  • Do not turn a single axis of identity-based abuse into a ranking, a winner, or a comparison between fanbases.
  • No bulk republication of the underlying aggregates. The full wording is in Using these numbers.

Contact

For a comment, a data question, or a correction, reach us through the Sence contact page. Corrections are checked against the classification export and the page is fixed, or we say plainly why it stands.

Behind the numbers

Sence read 2,498,712 college-football comments to build this site. It can read yours.