Head to head

Whose comment section wins?

Pick any two fanbases and compare what their comment sections say, stat for stat.

ACC
Duke
Blue Devils
vs
ACC
North Carolina
Tar Heels
On the field
Duke won 3225 on Nov 22.
The comment sections had their own opinions.
DUKE sentiment · 14,337 comments
Positive69.5%
Neutral6.8%
Negative22.2%
Mixed1.5%
UNC sentiment · 8,668 comments
Positive38.2%
Neutral8.5%
Negative51.5%
Mixed1.9%
Mood

Who is happier

Fan Score counts positive comments per 1,000, so a loud fanbase cannot buy its way up the board. Positive share tells the same story as a percentage of everything said.

Duke
North Carolina

Fan Score

695.1 (better)
381.7

Positive comments per 1,000 (higher wins)

Positive share

69.5% (better)
38.2%

Share of all comments that are positive

Edge

Who is harsher

Negativity, toxicity and explicit language, every one of them per 1,000 comments so the two sides stay comparable whatever their volume.

Duke
North Carolina

Negativity

222.4 (better)
515

Negative comments per 1,000 (lower wins)

Toxicity

20.4 (better)
94.6

Harm and identity-based abuse per 1,000 (lower wins)

Explicit language

19.2 (better)
42.6

Explicit-language comments per 1,000 (lower wins)

Identity-based abuse, tag by tag

Tag applications per 1,000 comments

Duke left, North Carolina right. Tag applications per 1,000 comments, on the same scale across every row. Reported as rates only: this block never picks a winner.

Subject matter

What they talk about

Three topic groups where neither direction is better, just louder. These rows describe a comment section instead of scoring it.

Duke
North Carolina

Betting talk

1.2
2.3

Sports-betting comments per 1,000

Team & front office talk

79.2
180

Team and front-office comments per 1,000: coaching, the athletic department, and gameday

NIL & portal talk

8.2
12.5

NIL and Transfer Portal tag applications per 1,000, which may overlap

Shape of the season

Week by week, side by side

The same season read twice: weekly mood for both comment sections, the weeks the two teams actually met, and where each fanbase lands nationally on the seven topic groups.

Rivalry pulse

Weekly comment shares: Duke up, North Carolina down
Duke positive ↑North Carolina positive ↓Negative shareHover a W or L for that week’s result
DUKE 32UNC 25
Duke had the happier comment section in 19 of 22 shared weeks, North Carolina in 3. When they met on Nov 22, Duke won 32–25; Duke’s comments were the more positive that week.
Weekly positive and negative comment shares for Duke and North Carolina
Week ofDuke resultDuke positive shareDuke negative shareNorth Carolina resultNorth Carolina positive shareNorth Carolina negative share
2025-08-23W74%15.1%58.9%28.3%
2025-08-3085.9%9.8%L42.8%44.6%
2025-09-06L58.6%30.8%W43.9%41.6%
2025-09-13L62%30.7%W52.2%37.1%
2025-09-20W81.7%12.2%L21.6%69.4%
2025-09-27W79.3%13.1%55.1%32.7%
2025-10-04W83%10.7%L25.4%63.1%
2025-10-1187.5%7.5%L41.5%48.8%
2025-10-18L61.4%30.7%27.7%63.8%
2025-10-2573%20.9%L W43.1%48%
2025-11-01W55.7%35%56.9%33.9%
2025-11-08L55.8%34.1%W55.6%31.3%
2025-11-15L54.8%39.3%L29.2%61.3%
2025-11-22W74.5%18.1%L30.7%61%
2025-11-29W64.4%25.2%L25.5%66.7%
2025-12-06W62.7%28.1%31%58.6%
2025-12-1370.8%20.8%45.2%40.5%
2025-12-2091.8%1%85.7%10.7%
2025-12-27W86.4%8.6%53.8%38.5%
2026-01-0383.1%7.9%47.5%42.4%
2026-01-1059.2%31.3%53.4%34.5%
2026-01-1745.5%44.5%41.2%37.6%
Reactions from that night · Nov 22
Duke

GO DUKE…!!!! Beat those tar holes ..

positiveOpponent HostilityFacebook

Go DUKE!!! We Believe You Can Beat those TARHOLES !!!

positiveOpponent HostilityFacebook
North Carolina

Billy B should step away & ride off into the sunset with his granddaughter!

negativeCoachingFacebook

Belichick if you would just start Max at QB you would at least have a chance to win. You know Gio Lopez is the worse QB Carolina ever had and he Absolutely Sucks. No chance with Gio.

negativeCoachingFacebook

Fingerprint duel

Each fanbase's national percentile on the seven comment-topic groups, overlaid.

DukeNorth Carolina
Harm · UNC +69 ptsIdentity-Based Abuse · UNC +96 ptsExplicit Language · UNC +42 ptsCollege Sports · UNC +31 ptsOff-Field Storylines · DUKE +36 ptsSports Betting · Low volumeTeam & Front Office · UNC +74 pts
Each axis is the team's percentile among ranked FBS teams for that tag group; deltas are gaps in percentile points. Low-volume fanbases are excluded from each cohort.
  • Duke Harm: 31st percentile of ranked FBS teams
  • Duke Identity-Based Abuse: 4th percentile of ranked FBS teams
  • Duke Explicit Language: 50th percentile of ranked FBS teams
  • Duke College Sports: 33rd percentile of ranked FBS teams
  • Duke Off-Field Storylines: 76th percentile of ranked FBS teams
  • Duke Sports Betting: low volume, not ranked
  • Duke Team & Front Office: 11th percentile of ranked FBS teams
  • North Carolina Harm: 100th percentile of ranked FBS teams
  • North Carolina Identity-Based Abuse: 100th percentile of ranked FBS teams
  • North Carolina Explicit Language: 92nd percentile of ranked FBS teams
  • North Carolina College Sports: 64th percentile of ranked FBS teams
  • North Carolina Off-Field Storylines: 40th percentile of ranked FBS teams
  • North Carolina Sports Betting: low volume, not ranked
  • North Carolina Team & Front Office: 85th percentile of ranked FBS teams

The season, felt twice

Weekly positive share for both comment sections on one axis; hover shows the week's combined comment volume. Duke's positive share was higher in 21 of 22 shared weeks, North Carolina's in 1.

DUKEUNC
0%46%92%Aug 23Jan 17
Weekly values: DUKE, UNC
Week ofDUKEUNCComments
2025-08-2374%58.9%730
2025-08-3085.9%42.8%915
2025-09-0658.6%43.9%829
2025-09-1362%52.2%618
2025-09-2081.7%21.6%1,655
2025-09-2779.3%55.1%916
2025-10-0483%25.4%1,476
2025-10-1187.5%41.5%460
2025-10-1861.4%27.7%969
2025-10-2573%43.1%676
2025-11-0155.7%56.9%2,535
2025-11-0855.8%55.6%901
2025-11-1554.8%29.2%799
2025-11-2274.5%30.7%1,813
2025-11-2964.4%25.5%2,518
2025-12-0662.7%31%2,630
2025-12-1370.8%45.2%156
2025-12-2091.8%85.7%125
2025-12-2786.4%53.8%1,371
2026-01-0383.1%47.5%455
2026-01-1059.2%53.4%263
2026-01-1745.5%41.2%195
Behind the numbers

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